Forms that look like your brand.

Form design best practices

• Show one question at a time. A single question is less daunting than a wall of fields, and it works naturally on a phone.
• Keep text dark on light or light on dark. The builder warns you when a combination is hard to read.
• Use big, tappable answers. Every Forms answer is sized for thumbs.
• Show progress, so people know the end is near.
• Use one photo or colour per screen, not five. The question should be the loudest thing there.
• Say thank you on the ending, and tell people what happens next.

Match your brand in minutes

Start from one of the twelve themes, then set your own colours for the background, questions, answers and buttons, and pick a font. Add your logo, choose a photo, gradient or video background, and pick a layout for each screen: centred, split, stacked or full background. Save the result as a theme and every new form starts on-brand.

Accessible by default

Forms’ public forms are built to the WCAG 2.2 AA standard. Everything works with a keyboard, focus is always visible, and every question can be read by a screen reader. Built-in contrast checks catch text that would be hard to read before you publish, and animations switch off for people who ask their device to reduce motion.

Designs that load fast

Fonts are served from Forms’ own servers rather than a third party, and the form itself is a small download. That matters most on phones and slow connections, where a heavy form loses people before the first question appears.